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Karen Cioffi's Blog – October 2010 Archive (2)

Focused Keywords and Your Content

Most of us think of keywords as something a marketer or affiliate marketer needs to be aware of. It’s their area of business and their problem to find these mysterious words that help increase the ranking on search engines.

But, that’s not really the case.

Today, if you are promoting yourself, your book, service, business, or product, you need readers to know who you are, where you are, what you have to offer, why what you’re offering is what they…

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Added by Karen Cioffi on October 30, 2010 at 11:00am — 2 Comments

SEO and Marketing: Basic Tips and Definitions

In its simplest form, promotion is a tool or strategy under the marketing umbrella. The marketing umbrella covers the creation ormanufacturing of a product or service, R&D, distribution, and any otherelements needed to get a product from creation to the consumer. Promotioncreates visibility.

Utilizing online promotion means you will be using the internet, search engines, and SEO. SEO is the process of getting the searchengines to find and rank your content. You obviously want a… Continue

Added by Karen Cioffi on October 21, 2010 at 6:05pm — 2 Comments