Authors, Entrepreneurs, and other Creative Individuals Pursuing Their Dreams
You’ve taken the initial steps to begin your book marketing journey. The first rung on your marketing ladder is to create a quality product, in the case of an author, that would be a book. You need to create an engaging story, be part of a critique group, make sure the manuscript gets edited/proofread, and have a knock-out cover.
Creating the book might be considered Research and Development under the Marketing umbrella, and the foundation of a marketing…Continue
Added by Karen Cioffi on December 31, 2011 at 7:56pm — No Comments