You’ve created a writing product or service and have taken the necessary steps to create a clearly defined and relatively simple and SEO friendly website. You’ve also created a quality and valuable FREEBIE that provides a solution to the reader’s problem, need, or want. This is important, because it’s this freebie that will motivate visitors to subscribe to your mailing list.

Now, the question is:

How to Drive Traffic to a Website to Take Advantage of Your…

Title: Create an Effective Press Release in 7 Easy Steps

Date: January 18, 2012 (Wednesday)

Time: 6:00 – 6:45 PM EST (U.S.)

Presented by: Karen Cioffi

Offered by: Writers on the Move

Format: Live Webinar

Handout: 22 Page eBook

Cost: Free

Part of any good marketing strategy is to include press releases and if you can write an article, you can write a press…

The Muse Online Writers Conference is just about here: October 3rd through October 9th, and Magdalena Ball and Karen Cioffi will be presenting a week-long workshop for the conference.

Here are the details:

Workshop Title: Creating and Building Your Author/Writer Online Presence:

From Website Creation to Beyond Book Sales

Presenters: Karen Cioffi and Maggie Ball

Date: October 3 -9

Register today at:…

The first rung on your marketing ladder is to create a quality product, in the case of an author, that would be a book. You need to create an engaging story, be part of a critique group, make sure the manuscript gets edited, and have a knock-out cover.

Creating the book might be considered Research and Development under the Marketing umbrella, and the foundation of a marketing strategy.

The second step or rung on the marketing ladder is the actual book…

In our efforts to continually provide fresh and helpful information to our readers and visitors, and since our group has so many experienced and knowledgeable writers and authors, Writers on the Move has added a new and very exciting feature to our group, monthly workshops.

The workshops will focus on writing and marketing, and depending on the presenter and topic, the workshops will range from 30 minutes to ONE hour to ONE day to ONE week long. We are hoping to…